The beloved game of football is watched worldwide and is by far the biggest sport amongst Br🍰itish punters. Witꦛh this in mind, we've curated a list of the best football betting sites, offering great odds on all leagues and competitions. Dive in to discover which bookie is the perfect match for your betting needs!
- 1 Top Football Betting Sites UK
- 2 Best Football Bookmakers Reviewed
- 3 What Makes a Good Football Betting Site?
- 4 Football Betting Tips & Strategy
- 5 Most Popular Football Betting Markets
- 6 Popular Football Tournaments for Betting
- 7 Football Live Betting
- 8 Other Sports Betting Articles
- 9 ThePuntersPage Final Say
- 10 Football Betting Resources
- 11 Best Football Betting Sites FAQs
Top Football Betting Sites UK
Min Deposit:
Max Withdrawal:
Payment methods:
Many Promos:Offers 5+ active promotions for users.
Highly Rated:Awarded a review rating of 4.5 stars or more by ThePuntersPage.
New:Founded within the last 3 years.
Established:In business for over 10 years.
Low Min. Deposit:Minimum deposit of £5 or less.
Low Min. Stake:Minimum stake of £0.10c or less.
24/7 Support:Provides 24/7 live chat support.
Betting Exchange:Offers a betting exchange.
Virtual Sports:Offers the opportunity to bet on virtual sports.
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Bet £10 & Get £50 in Bonuses
Payment methods:
18+ New Customers Only. Opt in and bet £10 on football (odds 2.00+) within 7 days. Get 4x£10 Free Bets for set markets and a £10 Slot Bonus for Big Bass Splash, 30x wagering, to withdraw max £250. Rewards expire in 10 days. Full T&Cs apply. Bet Responsibly. #ad |
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Bet £10 Get £30
Payment methods:
18+. Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of qualifying bets. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and Full T&Cs apply. Bet Responsibly. #ad |
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Bet £10 Get £30 in Free Bets
Payment methods:
18+ New customers only. Opt in, bet £10 or more on any football market at minimum 1/1 odds. No cash out. Get £30 in Free Football Bets. Free Bets expire in 7 days. Debit card / Apple Pay payments only. Full T&Cs apply. Bet Responsibly. #ad |
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Up to £50 in free bets
Payment methods:
18+ Free bets and spins must be claimed within 28 days of opening. Free bet/spin stake not included in any winnings. Full T&Cs apply. Bet Responsibly. #ad |
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Bet £5 get £20
Payment methods:
18+ New UK+ ROI Customers only. Deposit & Bet min £5 as first bet at minimum odds 1/2 to qualify for 1x £20 Free Bet. Certain deposit methods and bet types excluded. Free bet valid for 7 days, stake not returned. Restrictions apply. Full T&Cs apply. Bet Responsibly. #ad |
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£10 Weekly ACCA Free Bet
Payment methods:
18+, UK only. Place a minimum 2x £10 pre-match 4 leg acca cash bet where odds accumulate to 3.0 (2/1) or more and get a £10 bonus funds to use on multiples (3 or more selection, min odds per selection 1.5 (1/2)). Cashed Out, Asian Handicaps, Draw no Bet wagers or bets with void legs do not qualify for this promotion. Free Bet credited every Monday by 12pm. Maximum 1 free bet per customer per week available from this promotion. Full T&C's apply. Bet Responsibly. #ad |
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100% up to £50 Welcome Bonus
Payment methods:
18+ New bettors; Code SPORT; Wager deposit & bonus 8x; Max qualifying bet stake=initial bonus; Valid 60 days; Min odds, bet and payment method exclusions apply; Full T&Cs apply. Bet Responsibly. #ad |
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Bet £30 Get £30 in Free Bets
Payment methods:
18+ New Customers Only. Sign up using Bonus Code: GET30. To qualify for free bets, the new user must place and settle £30 on Matchbook Exchange markets only. The user must bet on at least 4 different events to qualify. Full T&Cs apply. Bet Responsibly. #ad |
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Bet £5 Get £20 in Free Bets
Payment methods:
18+ New UK+IRE Customers only. Certain deposit methods & bet types excl. Min first 5 bet within 14 days of account reg at min odds 1/2 = 4x 5 free bets. Free bets valid for 7 days, stake not returned. No cashout, restrictions + Full T&Cs apply. Bet Responsibly. #ad |
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Up to £50 in Free Bets, Odds Boost Token, 20 Free Spins & £10 Casino Bonus
Payment methods:
Up to £50 in Free Bets, Odds Boost Token, 20 Free Spins & £10 Casino Bonus
Payment methods:
18+ New players only | Available until 23:59 GMT 31.12.2025 Each challenge has its own TCs. Eligible Bets must be placed for each respective Challenge during the Promotional Period including the following: ACCA, Football, In-Play, and Casino. Each challenge has its own set of TCs and can only be completed 1x. Available to claim: 20 Free Spins, Odds Boost Token, £10 Free Bet, 50% Back up Free Bet up to £20, £10 Casino Bonus when you wager £50+. If all are completed you will receive Max £20 Free Bet to be used on any sport. Full T&Cs apply. Bet Responsibly. #ad |
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Best Football Bookmakers Reviewed
Every single site on our list can be considered among the top bookies in the business, but there are a few which are just different gravy. So, we’ve narrowed down the top UK betting sites from our comp♈rehensive list, for a🍎 deep dive into what makes them stand out.
1. Parimatch — Football Lucky Dips
When opening to review Parimatch, the very first thing you can see is the detailed live coverage of several ongoing football matches, not to me♏ntion tons of great markets and a lucꦏrative welcome bonus.
Their signature lightning-yellow branding may be eye-catching, but there is a w🤪hole lot of substance beneath, with quality odds on games from all around the world, extensive live cove🐬rage, boosted odds, and a myriad of football specials.
Their impressive features include the Parimatch cash-out, which allows you to pull out of your bet before an event ends. This is great as you may be able to cut your losses or snag some extra winnings before a bet goes wrong. Their lucky dip promotion, which randomly gives you a bet with inc🌱redible odds, is another brilliant offer.
- Depth of in-play markets
- Lucky dip promotions for football
- Detailed stats and live updates
- No livestreaming on football
2. bet365 — Fantasy Football
Since their humble beginnings that go back to the year 2000, bet365 have risen to be top champions among sports punters. With a superb live betting section, a well-designed platform, and a high-quality livestreaming feature,▨ we rank them as one of the very best footba♏ll bookmakers around.
Further enhancing their status as an elite bookie, previously absent Bet Boosts have also been added to their sportsbook. Above that, bet365 have now also introduced bet365 Fantasy Betting on the top football matches across several major leagues and tournaments, as well as Daily Fantasy Specials. It's safe to say there are so many good reasons to join bet365!
- Great livestreaming services
- Regular bet boosts
- Several early payout promotions
- Excellent football fantasy game
- No football special offers for free bets
3. BetVictor — Football Welcome Bonus
The award-winning and prestigious BetVictor offers an excellent betting site with a smooth and responsive interface, a good live betting section, competitive odds, a fantastic Bet Builder feature, and a state-of-the-art mobile betting app that can ri🌠val just about anybody else’s.
New customers can also take advantage of a significantly lucrative welcome offer that gifts £30 in free bets. Well, BetViꦆctor aren't regarded as one of the UK’s best football betting websites for no reason!
- Brilliant football welcome bonus
- Lucky Dip is an exciting promotion
- Bet boosts on most matches
- Great stats available
- No livestreaming services
- Not many promotional offers
4. Betway — #BetYourWay Flexibility
In terms of what matters when it comes to quality football betting, Betway are up there with the absolute best.
They are huge advocates of accumulator betting, and punters will earn a £30 matched free bet if their first acca placed with the bookie loses. Other promotions include regular bet boosts and free bets. They also have outstanding live coverage (and livestreaming) on𝓰 certain events, as well as tremendous market variety, covering international an🐟d lower leagues.
And in case that weren't enough, their Free Bet Club promotion is grea🎃t, awarding frequent punters with regular free bets.
The site's pre-match selection is highly inclusive — in fact, their #BetYourWay feature makes it close to endless. Add all of this to very competitive odds and regular cash-outs, and y♋ou have one delicious football betting👍 buffet!
- #BetYourWay
- Free bet Club
- Livestreaming is available
- Several specials at major events
- Not many one-off promotions
5. Ladbrokes — Football Promotions
From previously being owned by the fancy Hilton Hotel brand to becoming established as a high-street bookie favourite, Ladbrokes ar🌠e known for offering a wide ran♍ge of competitive odds and quick payouts.
Add that to their easy-to-use website, vast selection of betting markets, superb in-play betting platform, and abundance of football-related offers and bett𓆏ing features, and it's no surprise as to why they ended up on o💛ur list of best football betting sites.
- Great football promotions
- Livestream betting is available
- Specials and price boosts on football
- Price boosts not offered on many matches
6. The Pools — Pools Betting Specialists
The Pools boast several exciting sportsbook promotions to intrigue their customers — take their ‘Question of the Day’ offer as an example. This is a simple initiative that rewards customers with small prizes for answering a particular question correctly. At the time of writing, for i♏nstance, customers stood to recei🦩ve a £1 free bet if they correctly predicted the number of goals scored in a particular match of the EFL League One.
Apart from all the innovative features available on this💎 site, you can, of course, bet on the various pools games that this bookmaker offers.
- Unique pools betting markets
- Sleek design
- Several weekly promotions
- No football livestreaming
- Not many stats available
7. 10bet — Sleek Site
If sleek was a website, it would be 10bet. Superbly simple to navigate, easy on the eye, and great🔴 for football betting, this bookieꦅ is one to watch. 10bet have an abundance of promotions for football, including a 100% deposit match up to £50.
For the biggest of o🌼ccasions, this operator steps up with great match stats centre, and a wide variety of pre-match and in-play markets. 10bet offer early payouts and competitive odds on tꦡheir matches.
- Sleek and easy to navigate
- Huge variety of promotions
- Decent welcome offer
- Great in-play markets
- No livestream services
- No bet boosts and enhanced odds
8. Bet UK — Set Bet Build Specials
Bet UK is LeoVegas’ first betting-oriented siꦜte for British punters, and they seem to have done an excellent job, especially for football lovers. The site has low overround on its bets, making it one of the fairest betting sites around🧸.
A bet £10, get £30 free bet is an excellent welcome offer to start your Bet UK experience. The rest of their football promotional offers are great too, with weekly priz♔es to be won.
Punters can also access Teddy’s Tips provided by Teddy Shꦗeringham, who previews and prꦗedicts the weekend’s Premier League fixtures.
- Weekly promotions
- Great welcome bonus
- Pre-packed bet builders offered
- Live updates available
- No livestreaming services
9. Kwiff — Impressive Supercharged Odds
As a new and exciting bookie in many respects, Kwiff are doing their best to stand out with some interesting ﷽features. Firstly, their welcome offer is a bet £10 and get a surprise £30 free bet. This means that you won’t know what the £30 free bet will be placed on.
Their other features include some superb live updates and pre-match stats, as well as their Supercharged odds, which is their own ve𓂃rsion of a bet boost. Kwiff’s odds are competitive, but their in-play market isn’t as in-depth as some of the biggest bookies.
- Unique welcome offer
- Supercharged odds
- Competitive odds
- No livestreaming services
- In-play markets aren’t as in-depth
What Makes a Good Football Betting Site?
Why are these bookies the best? There’s a lot to it, and we conduct comprehensive research to choose the top football betting sites on ꦬour lists. As punters ourselves, we know what to look for and we do the heavy lifting, s♔o you know exactly what each bookie offers.
Welcome bonus & promotions: Everybody loves an offer. The best UK football betting sites feature lucrative welcome bonuse𓄧s and se🍸veral promotions to give punters an added boost.
Betting odds & depth: This is a must; bookies need to be competitive and providꦍe the best odds to punters. It’s also crucial for bookmakers to provide a wide range of leagues, tournaments, and betting markets in general.
Added features: These include anything which adds value to a players’ experience. The best features may include livestreaming, live update🌞s, or stats.
User friendliness: A site which is well designed and easy to navigate c🌱an vastly improve you💞r experience. Simplicity is key.
Customer service: Great customer service can make orඣ break a bookie when you have an issue. The best sites offer 24/7 live support, emails, phone services, and an in-depth FAQ sect♊ion so you can clear any doubts.
Licensing: A trustworthy site will be licensed in a reputable nation. Ideally, a UK gambling license is a must, but other European nations such as Malta are good toꦛo.
Best Football Betting Offers
As mentioned, offers are a massive part of a bookmaker’s appeal, as they add some extra excitement for new punters. Since football is by far the biggest and arguably best sport in the world, bookies offer tons of promo codes and bonuses on football.
Each operat♌or offers something different, and we’ve shortlisted the very best football betting promotions from our range of bookies.
| Bookmaker | Football Offer | Min. Deposit | Min Odds | Validity | Get it now! |
|---|---|---|---|---|---|
| Parimatch | Bet £10 Get £50 | £10 | 1/1 | 7 days | Try it Now |
| BetVictor | Bet £10 get £30 | £10 | 1/1 | 7 Days | Get started with BetVictor |
| Bet UK | Bet £10, Get £30 in free bets | £10 | 4/5 | 7 Days | Try Bet UK now |
Football Betting Tips & Strategy
Every punter worth his salt is constantly searching for an edge to outsmart bookies and win bets. But where should you begin? Watching hundreds of matches to spot patterns could take ages, but our betting tips page might be the perfect place to start.
Stats are extremely useful in betting as they provideও valuable insight into the unseen patterns and possibilities which are likely present in a match. Without stats to justify your picks, you’re just betting on your gut. And how many times can that be right? Not that often, we fear.
Our betting tips page combines statistics with probability to show you which metrics are most likely to happen for every match in over 45 leagues. This is perfect for betting, as it uses historical data from previous events to come up with a percentage of occurrence. For example, you might see that in a match between Sevilla and Barcelona, the likelihood of over 7.5 corners to occur is 83% — p🥂ossibly worth punting on.
It works by using in-depth stats and analy🌜sis to come up with t♊he very best betting markets possible. They’re shown as a percentage, so you know just how likely they’ll be.
Stats are also one of the most important things any punter can have at hand when learning how to bet on football online, as they provide completely🅷 unbiaꦡsed data based on facts.
With our constantly updated statistics, you can access all the important information you'll need across many of the✃ most popular betting markets in ma🌱jor leagues.
If you want to up your betting on football games even further and beat the bookies, check out our list of the best football websites for stats and analysis and the best sports betting blogs!
How To Excel at Football Betting
Are you new to football betting, or a more 🌠experienced bettor looking to improve your results? Here’s how y✱ou can make the most out of wagering on this beautiful game:
Shop Around Different Bookmakers: By using multiple bookies, you will be able to compare and contrast prices online to find the best valu🗹e for your wagers. When lꦇooking for the best football betting sites, keep promotions, odds, and features in mind.
Try Out New Betting Markets: As you become a more experienced punter, we recommend trying out as many different betting markets as possible. Who knows — you might just find something that works perfectly for you! Check out our next section f🐠or an in-depth look at some of the most interesting markets.
Watch the Sport: An obvious one, we know. However, when having a punt on any football match, it doesn’t hurt to know your stuff. By refreshing your knowledge of what you're betting on, this will not only make matches much more enjoyable to watch, but will also make your betting a lot more fruitful. Keep up with club news and team updates, like player substitutes or injuries, as well as football rules and updates, such as VAR. This will help you place smarter bets.
Value Betting: Value betting is not about looking for a team to produce a result, but rather involves looking for a bookie that has undervalued odds on a particular bet. This may be a little time-consuming and possibly to no avail; however, if you manage to find a bookmaker who has undervalued a bet, this can be very🥃 rewarding.
Fewer Selections: When placing your bets, think small, not big. The chances of winning that 3000/1 accumulator means you will most likely only get your desired result once if all those teams played 3,000 times over! By keeping your bets to singles or doubles, your chances of getting one over on the bookies vastly iඣmprove.
Avoid Common Mistakes: When wagering bets on football, it is also important to avoid making common betting mistakes that could ruin your chances of getting a payout. Some of our important tips to keep in mind include managing your bankroll accordingly and not always betting in favour of your team, even if it's Manchester United, Liverpool, Arsenal, or any other big names.
Most Popular Football Betting Markets
There is a plethora of football betting markets for punters online — we've listed below some of the very best and 𝔉most pop🐈ular.
Final Result
Nothing is as simple or as traditional as having a punt on the final result of any match. You can choose either Home, Bet on Draw, or Away, an♚d wait for the final outcome. Whatever football league you are looking to 🙈bet on, any bookmaker will offer this market.
Best for final result betting: Parimatch
Double Chance
Similar to a Final Result bet but with double chance, punters can choose two out of the three possible outcomes. Sure, the odds are a little smallerꦛ, but the chance of winning is a lot greater, making this market a popular choice amongst bettors.
Double Chance bet specialists: Sportingbet
Correct Score
A little bit more unpredictable than the last two mentioned, the odds vastly increase if a bettor can correctly choose the correct score of any match. Will♏ 🙈the game be an exciting 5-4 or will it be a dull 0-0?
Bet on correct scores with: The Pools
Half Time/Full time
Another popular betting market found at all the top football betting sites in the UK is the Half Time/Full Time market. You can get greater odds by not just selecting a final result prediction, but by also choosing who wins or draws in the first and second half or predict the half with most goals. Another popular — not to mention rewarding — c🤡hoice amongst football punters!
Best for Half time/Full time betting: BetVictor
First Goalscorer
Who do you think will get on the scoresheet first? Betting on the first goalscorer allows you to choose who you think will be the first one to stick it in the back of the net. The odds will vary from the goalscoring favourite to possibly the goalkeeper himself getting🌞 one in.
Bet on the first goalscorer with: Spreadex
Win to Nil
A variation of correct score betting, win to nil bets require you to choose a team that will win whilst not conceding anything. While the returns of this sort of punt can be very attractive, if your chosen team wins but concede𒐪s a goal, you will lose your bet.
Best for Win to Nil: Kwiff
Over/Under Goals Markets
Over/Under goals markets allow you to choose whether a game will have more or less than a stated number of goals. This is usually♕ presented as:
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Over/Under 0.5 goals
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Over/Under 4.5 goals
The odds for this sort of bet will vary depending o🎉n which option you choose, with some being very profitable, and others less so.
Bet on over/under with: 10bet
Specials Markets
Besides the regular football betting markets available on most sites, some bookies also offer specials markets. These can include things like player transfer betting, manager transfer betting, cards betting, FIFA betting and fantasy football.
The most Specials markets available at: bet365
Popular Football Tournaments for Betting
Football is the most popular sport for betting in most countries worldwide and certainly across all countries in Europe. Finding matches and tournaments with a wide choice of betting markꦑets is, therefore, never going to be a challenge, irrespective of which teams you are interested in.
There are plenty of matches or competitions going on all year round, e🍌ven during international break. Some foo🙈tball leagues and tournaments are far more popular than others, and it is in these leagues that you will find the widest range of options for your bets.
English Premier League
The pinnacle of English football, the Premier League is widely considered to be the biggest and best league in the world. With over 4 billion people tuning in across the globe to watch, Premier League betting is a massive part of the experience. If you are a fan of English football betting in particular, you should also take a look at our guides on the FA Cup, the League Cup, and the EFL Trophy. You can also bet on EFL Championship as the second most competitive league in the country, and stay updated with our detailed EFL stats and EFL Championship betting offers.
It’s also by far the biggest league for betting, with consistently more markets available per match than any other league. This means you’re more likely to find niche markets, which could hold more potential value. Looking for a market best suited for the prem? The physicality of the league means that fouls are a dime a dozen, so fouls betting could be an ideal option here.
Italian Serie A
Another attractive prospect in the top five European leagues for punters, the Serie Aᩚᩚᩚᩚᩚᩚᩚᩚᩚ𒀱ᩚᩚᩚ has been blessed with some of the world’s finest players. Its international popularity rivals that of the Bundesliga and La Liga, making it not just a great league to bet on, but also an opportunity to watch some of the finest football arou🌼nd.
As tactical a league as any, Serie A prides itselfs on its defensive stability and prowess. You are therefore more likely to see tactical fouls and yellow cards being shown, so betting on cards can be very lucrative and worth trying out.
Spanish La Liga
The Spanish Primera Liga, better known as ‘La Liga’, has boasted some of the finest footballing teams ever to grace the planet in Real Madrid and Barcelona. With its international appeal — second only to the top tier of English football — it is easy to see why it attracts so many punters. Check out the latest La Liga predictions on KickForm!
Spanish refer𓆏ees love showing red cards — the league has seen way more red cards than any other, due to their st꧋ricter interpretations of the rules. This can be great for punters, although betting on red cards can be riskier.
German Bundesliga
Another great European footballing league possessing some of the greatest players in Europe and even the world, the Bundesliga has always been around as one of the greatest tournaments for punters to watch and bet on. For top tips, head over to our 1. Bundesliga predictions on KickForm!
The Bundesliga has long been the league with the most average goals scored, with over ඣthree goals per𝓰 game becoming the standard. Betting on goalscorers, or even the number of goals, could hold a lot of value.
French Ligue 1
Ligue 1 is the top division of French football, locally referred to as ‘Le Championnat’. Until the recent resurgence of thℱe mighty Paris Saint-Germain, this has historically been an open league and a great way for punters to enjoy great football and favourable odds.
Besides betting on PSG, your best bet in Ligue 1 could just be wagering on the away side. In the 23/24 season, Ligue 1 register⭕ed the lowest percentage of home wins (38%) and highest percentag𒀰e of away wins (34%) in the top five leagues.
European Competitions
Since the beginning of professional football, there was always a desire for the greatest teams of Europe to battle it out to decide who is the best of the continent. In response to this demand, we now have the Champions League — the pinnacle ofౠ any football fan (and football betting site’s) cal🐓endar.
This has also risen to become the biggest market for bettors wishing to have some fun with European football. And, if that's not enough, there's also the Europa League and the Europa Conference League: Europe’s second-tier and third-tier footballing competitions. These are followed by the Super Cup and Club World Cup, which may not be as huge in competition size, but still great to have a bet on.🥃
International Country Competitions
As you might expect, the FIFA World Cup is by far the most popular football betting tournament, with billions of viewers worldwide tuning in for each edition, including the Qualifiers.
Referring solely to Europe, punters will have their national teams battling to secure the UEFA European Championships and UEFA Nations League trophies.
The Women's World Cup, Copa America, and Africa Cup of Nations, have also proven popular amongst punters, and are available across many of the best football sites in ﷺthe UಌK.
Football Live Betting
In-play betting is a massive part of football ꦉwagering, and can be even more exciting and lucrative than regular pre-match punting. There are just as many markets to choose from, and being able to bet based on what’s happening in real time can make all the difference.
Looking throu♕gh football stats is always helpful, and using them to recognise patterns or see betting opportunities can be great🦄, especially when betting on shots, cards, or other specific player markets.
Football Betting Sites With Livestreaming
Want to take your live betting to the next level? Then you need to watch the games as they unfold. Livestreaming betting is qui🍒ckly becoming popular, with many♓ of the biggest bookies offering livestreaming on many events.
When watching a certain game, you’ll be able to figure out the nuances o🎀f the match, including ꦑlive form, momentum, and each team’s outlook of the match.
Other Sports Betting Articles
ThePuntersPage Final Say
With all the top football betting sites in the UK offering loads of exciting betting options, it can be tricky to decide which one is best for you. We made sure to consider only the very best bookmakers in our rankings so that whichever one you decide to go for, you can rest assured that you will be provided wi🌠th a premium betting experience and countless options!
Football Betting Resources
The follo🍃wing resources are useful if you are interested in findin❀g out more about football betting in the UK.
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1.
: Official site of the English Premier League
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2.
: Official site of the UEFA Champions League
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3.
: Official page of the Football Asso⛄ciation Challenge Cup
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4.
: Official UK gambling regulator
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5.
: Charity offering support for problem gambling
Best Football Betting Sites FAQs
Yes, there are always some new and exciting bookmakers popping up on our radar, and we’ve got a detailed list of all the best new football betting sites available.
Some of the most popular football betting markets include Final Result, outright betting, Both Teams To Score, Asian handicap, Correct Score, and over/u🤪nder 2.5 goals.
Betting on football is the same as betting on any other sports betting market. S﷽imply log in or create an account at your chosen bookie, navigate to the football (or soccer) section of their sportsbook, choose which tournaments or matches you would like to bet on, pick your preferred markets, and place your bets.
Absolutely! It’s the best way to bet, as you are able to see what’s really going on during a match. Many bookmakers oꦛffer livestreaming as well, so you’ll never be far from the action.
You should always avoid betting sites that are unlicensed and unregulated, as well a🐻s those that have limited payment options, lacklustre customer support, and low security, given that these can compromise your betting experience and online safety.